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Posts from July 2025

Rita Moehler's Blog

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July
11

The Top 3 Paint Color Trends for Next Year Will Transport You To The Beach—in the 1980s

When I first moved into my home four years ago, it had recently been painted. The soft gray color that covered every wall was neutral and simple. One of those shades that's so plain you hardly notice it. But the longer I've lived here, the more I've grown to hate it.

Maybe the boring shade wouldn't be so bad if it weren't in every room—from the kitchen to the guest bathroom. But as it stands, each room feels like a vanilla wafer: fine the first time, and maybe the sec...

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July
10

If you have plans to go away for summer vacation this year, then it's essential to take some home security measures before you depart. You'll enjoy your days of fun and sun even more if you know your home back in Chicago is safe and secure. Our real estate agents are here to share some easy tips for summer home security.

  • Stay away from social media.
    Excited to share all your vacation photos with the world? Instead of doing it in real time, wait until you get back to share all those Insta-worthy snapshots. Announcing your vacation and sharing its progress on social media essentially lets the whole world know that you're away from home, which could be seen as an invitation for the wrong kind of house guest.

  • Hit 'pause' on deliveries.
    Junk mail and Amazon boxes piling up on your...

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July
10

lawn stripping

As a seller, you want your front yard to make a good first impression. House hunters might see a dozen homes in one weekend—you want yours to stand out. Lawn striping might just give your 

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July
9

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If you've seen headlines saying home sales are down compared to last year, you might be thinking – is it even a good time to sell? 

Here's the thing. Sure, the pace of the market has cooled compared to the frenzy we saw just a few years ago, but that's not a red flag. It's a return to normal. And normal doesn't mean nothing's happening. Buyers are still out there – and homes are still selling.

Why? Because real life doesn't pause for perfect conditions. There are always people who need to buy – and this year is no exception. Buyers who are in the middle of a big change in their lives, a new marriage, a growing family, or a new job still need to move, no matter where mortgage rates are. And they may be looking for a home just like you...

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July
8

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Remember the chatter in the headlines about all the homes big institutional investors were buying? If you were thinking about buying a home yourself, you may have wondered how you'd ever be able to compete with that. Here's the thing. That's not the challenge so many people think it is – especially right now.

Let's break down what's really going on and why the recent shift in the approach investors are taking could tip the scales in your favor.

Large Investors Are Pulling Back

The truth is institutional investors never represented as big a share of the housing market as people think. And now, they're backing off even more.

Today, big real estate investors aren't buying as many homes. In fact, they're actually selling m...

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